I completed a brief by The Grown Up Chocolate Company. Our task was to create a packaging design and landing page for a new personalised chocolate product that the company was launching. The product itself was a tray of three chocolates that would be fully customisable both with what ingredients can go into the bars and the wrappers of the bars themselves.
I wanted a design that would reflect both the customisation of the ingredients and the individual wrappers. So I based the packaging on a fruit machine. As the combinations are random and so would the choice of ingredients be for the person receiving the gift, as the product would be marketed as a gift.
All details reflect the theme with the 'bar' vector typically found on a fruit machine, changed to 'chocolate bar' which forms the wrappers of the bars within the packaging. I created a additional page the 'flavour creator' that would have a fruit machine window that would spin and suggest flavour combinations to help people, if they were struggling for which flavours to include.